– how pontem helps medical clinics?
Health professionals, such as physicians, dentists, pharmacists, physiotherapists and optometrists, often struggle balancing their time between managing their clients and running their business. Electronic medical records, online marketing platforms, and point of sale (POS) software are often the most expensive, yet underutilized resources for these businesses. With the vast amount of data that is stored in these systems, there is an exciting opportunity to utilize this data to gather insight into your business. Pontem Innovations brings value to business owners by focusing on information that informs decision making and ultimately improves the client experience.
As a new Physiotherapy Clinic with over 15,000 patients visits a year, Physio Clinic A was experiencing significant growth and wanted tools to help them better understand how their business was evolving. What was required for Physio Clinic A to manage their day to day operations in a way that ensured a positive client experience and clinic effectiveness?
Pontem worked closely with the owner of Physio Clinic A to understand what his short term and long term goals were for his company. We then looked at what information was currently available in his software program and what could be analyzed in more detail to start providing insight into the key decisions that will allow the company to reach its goals. Pontem worked collaboratively with the owner to create a monthly dashboard that focused on four key areas of his business:
Overall Business Results for the Clinic
Patient Experience – what type of visits and treatments are coming through the clinic
Patient Segmentation – who is coming to Physio Clinic A and when do they come
Staff / Physiotherapist Performance and Trends
Pontem meets with the owner on a monthly basis to review these metrics and discuss how Physio Clinic A is performing vs. expectations. The company is now able to try different things in their clinic and quickly determine if these smart business experiments are having the desired impact.
The collaboration between Physio Clinic A and Pontem Innovations has allowed for the following business success and improvements: